How Pinweaver knows a business is new
Google does not publish an opening date, so Pinweaver reads it from the reviews, and says it is an estimate. A business counts as newly opened when:
- It has 30 reviews or fewer.
- Every review it has is from the past year.
- Its latest review is from the past six months.
The list is ordered by how young each business looks, newest first. It is not a judgement of the business: a new place can be excellent.
Combine it with what you sell
Newly opened works with the other choices on the plan card:
- “well-rated newly opened restaurants”: the new ones, best rated first.
- “new gyms with no website”: the new ones that have not built a site yet.
- “independent new cafés”: leaving out the chains' new locations.
Who looks for them
- Sign makers, printers and fit-out companies.
- Insurance brokers, accountants and bookkeepers.
- Payment, booking and point-of-sale providers.
- Web designers and marketing agencies, before the business settles on someone.
- Local suppliers, cleaning and maintenance services.
Why timing matters
Six months in, most of these choices are made and renewed by habit. In the first weeks the owner is still deciding, and a relevant offer is useful rather than an interruption. Run the same hunt every month: businesses you already found cost nothing again, so you only pay for the new ones.
Sentences to try
Any city, any trade. Type it the way you would say it:
- “10 restaurants in Austin that opened this year”
- “new gyms in Miami”
- “newly opened dental clinics in Toronto”
Questions
- How accurate is “newly opened”?
- It is an estimate from the reviews, because Google gives no opening date. A business that reopened or moved can look new, and a new one with no reviews yet cannot be seen. The plan card and the results say it is an approximation.
- Can I find new businesses of one kind only?
- Yes. Name the kind in the sentence (“new bakeries in Lyon”) or change it on the plan card before the hunt starts.
- Do I pay again for businesses I already found?
- No. A business returned in one of your past hunts is flagged and delivered free, so a monthly hunt only costs the new ones.